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All times are Central Daylight Time.

Wednesday, April 19

10:00 AM - 11:30 AM        PlayTennessee Board Meeting

10:30 AM - 11:30 AM        Pregame: Registration Open

11:30 AM -   1:00 PM        First Inning: Opening Lunch & Program


  1:00 PM -   1:30 PM        Second Inning: Break/Visit with Exhibitors


  1:30 PM -   2:45 PM        Third Inning

  2:45 PM -   3:15 PM        Fourth Inning: Break with Exhibitors

  3:15 PM -   4:30 PM        Fifth Inning

  4:30 PM -   6:00 PM        Sixth Inning: Break/Hotel Check-in

  6:00 PM -   6:30 PM        Seventh Inning Stretch Reception

  6:30 PM -   8:00 PM        Take Me Out to the Ball Game Dinner and Program

Thursday, April 20

  6:00 AM -   8:30 AM        Team Play: Networking Breakfast at Host Hotels

  8:30 AM -   9:45 AM        Eighth Inning

9:45 AM -  10:00 AM         Break

10:00 AM - 11:15 AM        Ninth Inning (General Session)

11:15 AM - 11:45 AM        Final Break with Exhibitors/Hotel Check Out

11:45 AM --  1:00 PM        Grand Slam: Closing Lunch and Program

                      1:00 PM        Game Over (Conference Adjourns)



Dress Code:

Leave the formal business attire at home!  Spring Training is a business casual, peer-to-peer event.  And, if you'd like, those good old comfortable jeans (and even your favorite team's baseball cap) are certainly appropriate for the Wednesday "Night Game" Cookout.

Pitching the Perfect Game:
Successful Strategies for Using Tourism Data
Dr. Steve Morse

Hitting It Out of the Park:
Effective Digital and Social Media for Destinations
Dave Serino


Home Team Advantage:
Update from the Dept. of Tourist Development
Commissioner Kevin Triplett

Breakfast at the Host Hotels on Thursday morning is
complimentary for guests staying at the respective properties.

A Winning Game Plan:
There's Always Another Decision
David Horsewood

Covering All the Bases: Government Relations Update
& New TnHTA/DMO Partnership Programs
Greg Adkins


Getting in the Game:
Amateur Sports Marketing & Management
Frank Lett, Brant Donlon, Gavin Andrews, Parker Medley


Play Ball!
The New TnVacation Website
Brian Wagner, Jenna Pate


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